PROUN: Gallery Show

HATCH: Advanced Fashion Gallery Show, at NSCAD University's Anna Leonowens Gallery, brings together the 10 designers and their collections from the Advanced Fashion Studies class of 2011. With a focus on process and inspiration, the gallery show provides an opportunity to further understand the concepts and ideas that motivated each collection. Displays include mood boards, sketches, colour & fabric swatches, and portfolios.

PROUN's display includes initial sketches and designs from the beginning stages of the collection, mood board, final illustrations, the collection's final portfolio, and individual accordion look books that provide a 360 degree view of each look. The solitary dress in the collection was selected as the one look to be on display and to summarize the essence of PROUN.

PROUN in production.

 

 

Just a little update on what I have been up to with my Proun Collection

 

To date I have completed the basic bodice blocks for my five models and have made the necessary adjustments after meeting with them at our first fitting. I am now at the stage of creating the mock-ups (in muslin and scrap fabric) for my designs and doing many sew tests. I have completed majority of the mock-ups for the collection and need to schedule another fitting with my models. Above are a few photographs of the some of the mock-ups that have been completed. After I have my models try on the mock-ups I will make the necessary adjustments and prepare to start working in my final fabric. I intend to perfect the fittings of the mock-ups to I limit the amount of adjustments needed when working in my final fabrics. I will also be continuing to do sew tests to plan for the production of the final garments.

More production photographs to come shortly.

runway music on the mind.

 

Fire in Your New Shoes - Kaskade ft. Dragonette

Definitely on the short list for possible runway music for my PROUN collection.

PROUN - Inspiration

As promised; this is the inspiration behind the whole collection. From the muse to the primary influence and inspiration of graphic design. 

Mood Board

Studio/Working Space

Muse inspiration images & fabric swatches

The 'Ideal Muse' Profile:

1. Gender (sexual identification) Female
2. Specific age 28
3. Name Luxor Kova
4. Star sign Aquarius
5. Address (make it specific to a region and location) Milan, Italy
6. Apartment? Townhouse? Farm? Trailer? Tent? Studio Apartment
7. Education Management Degree, Art History Minor
8. Profession Project Manager/Event Coordinator – Art Scene
9. Marital status Single – Married to her career
10. Preferred transportation Walking
11. Hobbies and pass times Cooking, Photography, Visiting Art Galleries
12. Activities Traveling, Exploring
13. Favorite drink Wine
    
14. Food preferences Vegetarian
15. Cultural identification Born in St. Petersburg, Russia, grew up in Bristol, UK
16. Travel? Do they like it? Where do they go? Regularly around Europe
17. Sociable or hermit? Sociable
18. Favorite colour Electric Purple
19. Optimist or pessimist Optimist but realist
20. Do they have a pet? No
21. Do they like to dress up or be casual? Upscale casual – transfers effortlessly through out the day

PROUN - Advanced Fashion Collection

PROUN is the dynamic and the directional. It feeds from the movement of the graphic liberation from the formal and exhausted grid; it eludes the principles of customary dress. Its language moves between the structures and the variable, while revealing an inevitable alliance with the angular and the asymmetrical.

 

 

She is unique and the juxtaposition of classic and directional is expressed in her nonchalant way. She is in definite control; her mantra speaks of moving between the boundaries and bypassing the magnetism of formality.

After sketching over 200 designs for this mini collection, I have finally determined the final looks. Above are the 5 final designs and flats  that I have selected for my advanced fashion collection 'PROUN'. I plan to document the production process with detail. Images of the mood board and inspiration will be posted shortly, along with the profile of my 'ideal' muse who has motivated a great deal of this mini collection. 

NEXT STEP: Finalize models and take measurements, selection of final fabrics, sew tests, and draft patterns. 

Frida - esque Intimate Apparel

Task : Develop an 'intimate apparel' collection motivated by a certain individual

Working within a group, we selected Frida Kahlo as our muse. With various elements to her personality, Frida was the perfect iconic figure to inspire our intimate apparel designs. We each individually came up with our own collections; encouraged by a certain aspect of Frida. My final collection was motivated by the traditional Mexican and romantic elements of Frida, and the familiar technique of crochet. Designing two looks for each category - Foundation, Lingerie, and Lounge wear - crochet was definitely carried throughout each area. The final girls developed for this collection are my 'contemporary Frida's' - using accessories of flowers, jewelery and wrapped 'bandages' to hint the chosen muse.

Final Mood Board - a common source of inspiration for our group.

Cover of Final Collection Folder

Final Designs (Left to right): 2 Lounge wear, 2 Romantic, 2 Foundation/Shapewear

Final Flats and swatches for the collection.

trends, trends, trends.

Four trend boards that were developed for part of my final 'Fashion Presentation' project. Collagind street style images, with mood images and pairing them with appropriate fabric swatches and a colour palette

Mixed Textures

Seasonless

Minimalistic

Chunky Knits

...because trends are always on the FRINGE.

Nylon's newest blog, FRINGE, provides a unique voice, style, and perspective to legions of intelligent, hip young women focusing on bringing current and upcoming trends to college students and young professionals on a budget. The blog provides a nationwide interactive view on young women's style while delivering affordable otptions because trends and style are always on the FRINGE.

For my Creative Fashion Presentation's class the final project is a roup presentation based on a chosen theme. The theme/form of the presentation is very open, it can be a slide, video, power point, trunk show, gallery presentation, live runway, etc. My group and I have decided to create a company where we are bloggers, associated with NYLON Magazine, for our new blog FRINGE. For our final presentation we are throwing our blog's launch party. FRINGE will be featured on the walls providing the audience with a chance to interact with all aspects of the new blog. The guests (classmates) are encouraged to dress to impress in their latest street-style apparel for a chance to be featured on the blog. A blog station will be set up featuring our layout and the blogs newest posts so guests can scroll through and view pages from the beginning.

For the first part of project we were to develop the target market of our customer, utilizing demographic and pyschographic information. We also had to develop a mission statement, vision statement, company history, and individual profiles/bios - as well as designing the Invitation and the Press Kit to be used to sell our services to 'potential clients' - our classmates.

Being someone who loves visual presentation, and always spends majority of her time on the visual aesthetic of her projects, I took on the role of compiling all our information and content and designing the final logo, press kit, and invitation. Really playing off the idea of fringe - the small and easily portable press kit is held together in a handmade suede pouch and is accompanied by a similar matching invitation.

The next stage of the project is to get our blog going - collecting an array of images and content for posts, and really developing the site to meet the goals of our final vision.

Although there are no posts yet, you can visit our up-and-coming blog at: www.fringefitnyc.blogspot.com

We can also be followed on facebook and twitter.

for Max Azria.

Last Wednesday I handed in my first project for my Fashion Art & Design class. The focus of the class is designing collections by exploring the roles of research, design development, and editing in the fashion design process. Emphasis is placed on the application of design development to a variety of design groups. For the first project we were to select a designer with a diffusion line. We then explored and compared the differences between the two lines, and finally chose one of the two to design for. The designer and diffusion line I initially explored was Max Azria vs. BCBG Max Azria and then continued with Max Azria's Fall 2010 collection to expand and design for.

"Minimalism Reconstructed" - Max Azria

Deconstructing geometric shapes and piecing them together into clean, simple and form fitting silhouettes, while balancing a colour palette of muted tones, Max Azria's aesthetic for his Fall 2010 collection provides a foundation for future designs. Within the collection there is a play of contrast - between architectural constructed pieces to soft draper, and light-weight fabrics pared with metallic overlays and more structural fabrics. My final collection was strongly influenced by this element of contrast. Expanding the colour palette, while staying close to muted tones, and introducing more fabrics, I found it easy to translate the concepts of Azria's Fall 2010 collection through my designs and aesthetic. The layering of simplistic pieces successfully displays the choice of fabrics and their unique qualities, the architectural lines, and the feminine body beneath.